The
Solution Sales Executive - Data-Driven Marketing is responsible for supporting Equifax's partnership opportunities as a subject matter expert (SME) for the Data-Driven Marketing (DDM) products and services. This role will uncover Mid-Tier Financial Services client's business problem(s) and develop customized solutions to solve their needs with Equifax products.
What you'll do - Function as a trusted advisor and Data Driven Marketing domain expert for sales activities within covered accounts, particularly focused on highly complex configurable and custom solutions
- Leverage deep knowledge of Data Driven Marketing solutions and capabilities to prescribe solutions to address market segments and data trends
- Identify critical dependencies and gaps, offering recommendations on resolution, and escalations as needed on behalf of the client
- Collaborate with cross functional teams, including Enterprise Alliances, client success, and other SME's, to develop a compelling value proposition based on input from the client
- Create and deliver customer presentations that effectively translate a concept or idea into a viable solution for the client throughout the sales cycle
- Present and promote use case for which Data Driven Marketing solutions are uniquely suited to offer the customer added value and competitive advantage across the markets they serve
- Partner and collaborate with other pre-sales and sales resources to have the right conversations at the right time with customers
- Develop solution proposals and drive negotiations for Data Driven Marketing solutions
- Mentor enterprise sellers, transferring knowledge so they are better enabled to identify/qualify opportunities for Equifax Data Driven Marketing solutions
- Demonstrate expertise in competitor knowledge to drive competitive strategies and market-leading positioning
- Conduct discovery meetings to collect business requirements during the sales cycle
- Partner with customer success managers on expansion and renewals as needed, providing both guidance and mentorship
- Leverage the differentiated data sets within DDM to create a marketing solution in both digital and non-digital channels
- Collaborate with extended sales team to maintain consistent update of opportunities in Salesforce
- Act as a sales team liaison with Equifax COEs, including, Operations, Technology, Pricing, Client Deal Team, Legal/Compliance, Security, and Product Management, to ensure all details relative to client engagements are identified, documented, and accounted for to facilitate successful execution
- Strategize with enterprise sales team on objectives of client meetings and understand how this activity relates to overall sales strategy
- Actively participate in DDM strategic initiatives focused on delivering near and long-term growth for the business
- Supporting the enterprise sales team in the areas of forecasting, providing updates and prioritization on initiatives, identifying opportunities to improve, and socialize at the appropriate level
- Travel as needed, 20-30% on average
What experience you need - B.S. or B.A. in related field, or equivalent training and experience
- 7-10+ years of experience exceeding sales goals as a B2B account manager, partner sales, business development or other quota-carrying sales role, strong preference for marketing data sales experience
- Excellent verbal and written communication skills and ability to convey in client meetings
- Expert problem solver, particularly in the development of new and intricate solutions
- Experience navigating a highly matrixed environment
- Ability to manage multiple clients/project simultaneously
What could set you apart - Masters or advanced degree preferred
- Demonstrates experience in design of marketing solutions for targeted industries (financial services)
- Background in designing and solutioning credit marketing offerings to indirect and direct clients
- Understands and has experience with identity resolution in a digital and GLB use case
Equifax is required by law to include a good-faith salary range for this role. This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to: skill sets; experience and training; and other business and organizational needs. At Equifax, it is not typical for an individual to be hired at or near the top of the range for their role. A reasonable estimate of the current base salary range is $133,770.00 to $150,000.00. This position is also eligible for our sales incentive compensation program at approximately 55%. The application window is anticipated to close on Friday, February 20, 2026.
This date is a good faith estimate only and may be modified where necessary.
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