Social Media Manager, Hearthstone (Contract) | Irvine, CA

Team Name:

Job Title:
Social Media Manager, Hearthstone (Contract) | Irvine, CA

Requisition ID:
R026706

Job Description:

Job Title: Social Media Manager, Hearthstone (Contract)

Reporting To: Product Marketing Manager, Hearthstone

Duration: 6 months

Start Date: Immediate preferred

Location: Irvine, CA (Hybrid)

This is a contingent worker position and will be staffed through Volt, a staffing and workforce management company.

Your Mission

Blizzard Entertainment is looking for a Social Media Manager to guide Hearthstone's global social presence through thoughtful coordination, cross functional integration, and stakeholder management. This role plays a critical role in bringing our brand to life for our players, aligning internal stakeholders around best in class social activations tied to brand and product campaigns, partnering closely with community and influencer teams to ensure strategic continuity and franchise integration.

Key Responsibilities

• Be a Hearthstone Expert: Liaise with other departments to support content releases. Partner with internal stakeholders to align on brand, product, and campaign priorities that inform social media planning to blend the stories of each expansion to life whilst helping support commercial objectives.
• Global Channel Ownership: Oversee the operation of our social channels, driving Hearthstone's social strategy across X, Bluesky, Instagram, YouTube, TikTok, Facebook, and Twitch.
• Develop and Execute Social Engagement Strategies: Craft and implement effective, measurable social strategies and tactics for Hearthstone, guiding players through pre-launch, launch, and post-launch phases. Your work will directly influence the game's visibility and engagement across diverse audiences.
• Player Interaction: Monitor social sentiment on game posts and manage real-time responses with players to boost engagement.
• Brand Guardian on Social Platforms: Ensure social media programming reflects the Hearthstone brand voice, franchise goals, and campaign timelines.
• Analytical Focus: Leverage analytics tools to measure campaign performance, identify opportunites, and inform future strategies.
• Stay Trend and Culturally-Savvy: Maintain visibility and understanding of new and ongoing trends and platforms within the Social environment. Your insights will keep Hearthstone at the forefront of industry trends, and best practices.
• Cross Functional Collaboration: Partner with cross-functional teams to gather timely inputs that support content planning and campaign activations bringing expert strategic insight to real time decision making. Provide social media input in marketing project and expansion retrospectives.

Requirements

• Blizzard and Category Knowledge: Keen understanding of Trading Card Games as well as product knowledge of Hearthstone and Warcraft.
• Experience: 8+ years' experience in Social Media Management, demonstrating measurable impact.
• Project Management: Proven ability to manage multiple projects simultaneously, with strategic and creative thinking.
• Communication Skills: Experience working with developers and communicating complex concepts in a player-friendly manner.
• Detail-Oriented: Ability to prioritize and re-prioritize tasks under shifting requirements and deadlines.
• Team Player: Strong ability to balance and blend the needs of various departments and team members into effective strategies.
• Organizational Skills: Excellent time-management and organizational skills.
• Communication: Exceptional written and verbal communication skills.
• Critical Thinking: Strong critical thinking skills and the ability to communicate challenges with clarity and a focus on resolution.
• Passion for Gaming: A passion for gaming on PC and mobile.
• Industry Knowledge: Awareness of mobile gaming behavioral trends and familiarity with Sprinklr, Tableau and project management tools e.g. Monday.com.

Including a cover letter with your application is strongly encouraged, highlighting your familiarity with Hearthstone, why you are interested in working at Blizzard, and relevant knowldege/experience within the gaming industry and working with content creators/influencers.

Your Platform

Best known for iconic video game universes including Warcraft®, Overwatch®, Diablo®, and StarCraft®, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard, which was acquired by Microsoft (NASDAQ: MSFT), is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industry's most critically acclaimed and genre-defining games over the last 30 years, with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Battle.net®, Xbox, PlayStation, Nintendo Switch, iOS, and Android.

Our World

Activision Blizzard, Inc., is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush™ and Bubble Witch™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!

Our ability to build immersive and innovative worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered!

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com. General employment questions cannot be accepted or processed here. Thank you for your interest.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.

Rewards

We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:

• Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
• 401(k) with Company match, tuition reimbursement, charitable donation matching;
• Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
• Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
• If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.

Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/ .

In the U.S., the standard base pay range for this role is $72,720.00 - $134,460.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role's range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.