Waseyabek Development Company
Holland, MI
Job Description: Social Media Marketing Coordinator Position Summary The Social Media Marketing Coordinator is responsible for managing and growing the company’s social media presence across one or more platforms. This role focuses on creating, scheduling, and publishing content; engaging with followers; monitoring brand interactions; and collaborating with internal teams to promote the company’s products and services through effective social media strategies. Key Responsibilities Manage and maintain company social media accounts, including content creation, scheduling, and publishing. Monitor online activity across departments and geographical areas to ensure adherence to company guidelines and best practices Engage with audiences by responding to comments, messages, and tagged content in a timely and professional manner Research and analyze buyer and consumer personas to guide content and campaign strategies Track, analyze, and report on social media KPIs and...