Mars Incorporated
Franklin, TN, USA
Job Description: Manager - Marketing Science & Insights Are you passionate about turning complex data into clear, actionable marketing intelligence? Join Mars as a Manager in Marketing Science & Insights, where you'll serve as a key member of the Analytics & Insights for Mars Marketing (AIM) team-the Center of Excellence (COE) for Market Insights. In this pivotal role, you'll drive the evolution of how we measure and understand the impact of marketing investments, supporting our Media Lab with advanced data science. You will have the chance to interact with agentic AI, digital twin technologies, and the use of synthetic respondents to unlock new insights. As Mars transitions from a focus on paid media to a holistic PESO (Paid, Earned, Shared, Owned) media marketing model, you'll help lead the charge in supporting data science and engineering efforts that measure the full spectrum of today's marketing landscape-including the social and viral aspects that are harder...