ITHAKA
New York, NY, USA
Position Title: Digital Advertising Specialist (Independent Contractor) ITHAKAs mission is to expand access to knowledge and education around the world. Our services JSTOR, Portico, and Ithaka S+R enable people everywhere to learn, to grow, and to overcome barriers to education. In carrying out our mission, as employees we feel a deep responsibility to members of our community and to each other, and we are committed to building and sustaining a culture where everyone can thrive. The Role
The ITHAKA marketing team seeks an independent contractor for the role of Digital Advertising Specialist (Independent Contractor) to enhance and execute digital marketing activities, particularly in paid search and paid social media advertising. In this role, you will focus on managing and optimizing Google Ads and LinkedIn campaigns, with an emphasis on ad account management, strategic audience targeting, ad development, performance tracking, and evidence-based adjustments to ad...