Wella Company
Warsaw, IN, USA
Position Title: Head of Care CEEMEA Function: Marketing Location: Warsaw, MZ, PL Work Arrangement: Hybrid Description: ABOUT THE ROLE CEEMEA Head of Care leads the Care & Styling portfolio across CEEMEA, shaping category and brand strategies rooted in consumer insight and shopper experience. Drives strong brand equity through ATL‑led storytelling, impactful innovation launches, and flawless execution. Ensures central brand leadership while partnering closely with local Trade Marketing teams to deliver market‑relevant activation and commercial excellence. WHAT YOU WILL DO Category & Brand Strategy Leadership Lead the regional category strategy for Hair Care (Care & Styling), setting a clear ambition, growth agenda, and long‑term roadmap for CEEMEA Shape and own regional brand strategies grounded in consumer, cultural, and category insights Drive portfolio architecture, innovation pipelines, and lifecycle management...