Dana-Farber Cancer Institute
Brookline, MA
The Associate Director of Philanthropy Web & AEO/SEO Strategies is responsible for managing Division-wide web strategies and major projects that promote the Dana-Farber and Jimmy Fund brands. This role involves developing and executing marketing web strategies across various platforms, including user experience (UX), AEO/SEO, accessibility, and digital design optimizations, to support fundraising efforts and enhance brand visibility. The role will oversee special high-priority projects aimed at advancing critical business, as well as advise teammates on overarching best practices and digital strategies. Primary to this position, the Associate Director will lead specialty web projects, including the design, build, and deployment of Philanthropy-focused website aligned with all accessibility, compliance, and web governance requirements. This role will also be responsible for developing, implementing, and overseeing new AEO and SEO strategies across a suite of websites, marketing...