JCPENNEY
Dallas, TX
Overview:
The Program Manager – Digital Wholesale supports the performance and execution of assigned brands and categories on Amazon, partnering closely with internal planning, marketing, and operations teams, as well as Amazon counterparts and agency partners. The role is responsible for driving data-informed assortment decisions, maintaining strong in-stock and operational performance, optimizing advertising investment, and ensuring consistent, high-quality brand execution across the Amazon platform.
Responsibilities:
Assortment & Category Strategy - Own assortment selection for assigned brands and categories. - Partner cross-functionally throughout assortment development. - Analyze historical performance, identify whitespace with Amazon teams, and use third-party analytics to size opportunities and set financial guardrails. Amazon & Operational Management - Serve as the primary point of contact for Amazon category and operations teams. - Ensure onsite content,...