Prudential Ins Co of America
Newark, NJ
Job Classification: Project Mgmt, Transformation & Strategy - Project Mgmt, Transformation & Strategy The Opportunity Marketing is being reinvented around intelligent platforms, trusted data, and AI. Our MarTech, AI & Data Strategy team owns the capabilities that make that possible - and the AI Product & MarTech Enablement pillar is where new AI capability meets everyday marketing execution. The Director, AI Product & MarTech Enablement, leads this pillar. You will own two connected mandates: bringing AI into marketing - the use cases, decisioning, and orchestration that make campaigns smarter and faster - and driving MarTech enablement, so the organization gets maximum value from every platform it runs. You'll turn emerging AI from experiment into production-grade product, and you'll make the MarTech stack easier to adopt, better supported, and demonstrably more valuable. You'll operate in a highly matrixed environment as the alignment hub...