Independence Blue Cross, LLC
Philadelphia, PA
About the Hiring Department We are a team of highenergy marketing professionals working toward the shared goal of fostering a culture of innovation and collaboration. Our team plans, coordinates, and executes multichannel marketing campaigns and communications that support all agent distribution channels, including direct sales. Coop Job Description The essential duties and responsibilities of this role include, but are not limited to: Developing marketing content, including direct mail, email, and text message campaigns Creating and updating marketing materials to support all sales channels Assisting with routing marketing materials through review and approval processes Testing digital tools and platforms Supporting campaign setup and execution Tracking campaign performance, including responses, leads, and applications Assisting with budgeting activities, including invoice tracking Ensuring marketing materials comply with CMS Medicare Marketing Guidelines and...