Popular Bank
New York, NY, USA
Position Title: Customer Insights and Marketing Manager Date: Dec 31, 2025 Location: New York, NY, US, 10004 Company: Popular Bank Customer Insights and Marketing Manager This position will lead an integrated function consisting of the Research and Marketing teams. In this role, you will have the opportunity to develop data-driven insights that inform strategy across the Bank and shape cohesive marketing campaigns for both consumer and commercial prospects and customers. In this position, you will: Marketing Oversee the Marketing function, a team of approximately 10 marketing professionals, ensuring that campaign strategies aligns with business objectives and product roadmaps. Ensure Marketing is supporting the achievement of Bank- and business-level goals, including those related to deposit gathering, customer acquisition and retention, deepening of relationships with customers, etc. Provide direction and oversight to the function, acting when needed as a...