Gregory Poole Equipment Company
Raleigh, NC
Primary Function The Vice President of Marketing provides executive leadership for the company's marketing strategy, brand, customer engagement, and growth initiatives. This position translates market, customer, competitive, and industry insights into strategic priorities that strengthen market position, drive demand, and support profitable growth across the organization. The Vice President leads the marketing organization, oversees strategic resources and technology, and partners with executive and business leaders to align marketing capabilities with company objectives and deliver measurable business results. Essential Duties Enterprise Marketing Strategy & Business Growth Develop and lead 3 to 5-year marketing strategies aligned with company objectives and long-term growth priorities Translate market, customer, competitive, and industry insights into growth strategies, market opportunities, and go-to-market priorities Lead market coverage,...