Mars Incorporated
Chicago, IL
Job Description: The Senior Associate Brand Manager (Sr. ABM) will be responsible for supporting the cell team to build brands/seasons and deliver the cell value creation plan. They will support the Marketing team and will lead cross-functional business teams in the planning, execution and analysis of various project and initiatives and possibly seasons. They will own analytics, planning/executing/tracking activations, portfolio planning and forecasting for their business. Additionally, the Sr ABM will have opportunities to assist in the development of brand strategy and the execution of various marketing activities to achieve specific brand/season objectives, including delivery of sales, MAC, and Household Penetration targets. What are we looking for? Bachelor's degree required. MBA preferred 3+ years Marketing work experience required, preferably within CPG industry. Strong communication skills (oral, written, listening). This includes ability to give effective...