The E.W. Scripps Company
Atlanta, GA, USA
Director, Promotion Planning Are you ready to shape the promotional strategy that drives viewership across multiple entertainment and news networks? The E.W. Scripps Company is seeking a Director; Promotion Planning to lead our promotional planning team and maximize audience engagement across our diverse portfolio of networks. You'll be at the forefront of strategic promotion planning, working with cutting-edge technology and cross-functional teams to ensure our content reaches and resonates with audiences across all platforms. WHAT YOU'LL DO: • Provide strategic and tactical direction for a team of promotion planners, including managerial roles, who are responsible for scheduling on-air promotions appearing on our network's cable/satellite, over-the-air and over-the-top (OTT) streaming channels as well as PSAs, on-screen promotional graphics and sponsored elements • Constitute and ensure implementation of best practices for on-air promo and on-screen graphics planning...