UScellular
Chicago, IL, USA
Senior Effectiveness Manager (Hybrid) - MAR001423 This role provides leadership and ownership for conceptualization, assessment, validation, build, execution, and results realization of an array of marketing tactics across each line of business (postpaid, prepaid, high speed internet and business in retail) intended to drive profitable subscriber and revenue growth and deliver upon annual and long term marketing objectives. This role plays a key contributor in assessing ongoing viability of offers and provides data and insights-based counsel on pricing and promotions strategies while helping to develop tactics necessary to achieve business results.
Take the lead on providing strong, clear and analytical leadership on the effectiveness of our marketing and media spend.
Leverage analytical information to lead the develop insights and actions for pricing, promotions, digital marketing and CRM activities that will drive long term profitability of our customers.
Demonstrate strong...